by Karen Brown | Oct 6, 2015 | Author Platform, LinkedIn profiles, Personal branding
When I was a child, my mother always used to say that I had brains, but no personality, and that my sister had tons of personality but no brains. The funny thing is, when someone sticks a label on you, especially someone in such a position of influence, that label...
by Karen Brown | Aug 10, 2015 | Author Platform, LinkedIn profiles
The no.1 question that I get asked about in relation to LinkedIn is: how do I get to the top of LinkedIn search results? Most people get that being at the top of the search results means that they will get found by people looking for someone with their knowledge,...
by Karen Brown | Jun 1, 2015 | Author Platform, LinkedIn profiles
I’ve written A LOT about LinkedIn, so my 10 commandments should be familiar to you, but for fun, I’ve put them together here: 1. Thou shalt have a professional image on thy LinkedIn profile, for this is how thy future employers, business partners and peers...
by Karen Brown | Apr 23, 2015 | Author Platform, LinkedIn profiles
I love it when I get a request to analyse someone’s LinkedIn profile. Over time, I’ve developed a template that I use for clients. This template looks not just at what is there, but what is missing. Many people massively under-sell their achievements by...
by Karen Brown | Apr 21, 2015 | Author Platform, LinkedIn profiles
When you are offered an interview, you will be asked for references, however, if the company actively reviews the profiles of potential candidates before shortlisting for interview, all things being equal, you may find that you didn’t get shortlisted for...
by Karen Brown | Apr 12, 2015 | Author Platform, LinkedIn profiles
Yesterday, I listed 60 different mistakes that I come across when I analyse the LinkedIn profiles of clients. However, there is one other thing that I look at and that is the order in which the sections are displayed. The reason for this is two-fold: many people...