by Karen Brown | Apr 7, 2015 | Personal branding
In terms of your professional online reputation, there is one social media channel that can help you more than any other and that is LinkedIn. Here are 12 ways that it can help you build your personal brand: Your LinkedIn URL – Having your own URL makes it much...
by Karen Brown | Apr 6, 2015 | Personal branding
Your personal brand is a combination of your online and offline reputations, and your private and professional reputations. These combine into four different reputations that need to be managed carefully: Private/Offline – You are your most authentic self when...
by Karen Brown | Apr 5, 2015 | Personal branding
Your personal branding toolkit is just a way of communicating your personal brand. There are a number of very simple ways that you can do this: Your networking card. On this card include a photo of yourself, what you do and your contact details. Include a QR code...
by Karen Brown | Apr 4, 2015 | Personal branding
You are unique. You have a set of qualifications, skills and experiences that may be common within your industry, but when you add your passions, character, personality and personal values to the mix, there is no-one quite like you. So how can you communicate this to...
by Karen Brown | Apr 3, 2015 | Personal branding
In Ireland, when strangers meet, they ask two questions: where are you from and do you know x person… The first few minutes of conversation is taken up with finding a common connection. A real life person that they both know. And the amazing thing is, they will...
by Karen Brown | Apr 2, 2015 | Author Platform, LinkedIn profiles, Personal branding, Social media
One of the first things that I check when I review someone’s LinkedIn profile is whether or not they have personalised their LinkedIn URL. One of the reasons for this, is that if someone were to Google your details, for example a potential employer, then what...
